The following is an acceptance speech at the CLIO awards by Jerry Seinfeld, comedic legend and producer.
This brilliant and brutually honest speech about the advertising world really makes you think about what advertising really is. If I’m being brutually honest, I’m totally pulled in by advertising. Tell me something is shiny, sexy or will make me look like Kate Beckinsale and I’ll buy buy buy!
The fact that I’m not always happy about the product once I’ve got it and used it is irrelevant to the advertiser, their job is already done. Bravo dear advertiser.