The following is an acceptance speech at the CLIO awards by Jerry Seinfeld, comedic legend and producer.

This brilliant and brutually honest speech about the advertising world really makes you think about what advertising really is.  If I’m being brutually honest, I’m totally pulled in by advertising. Tell me something is shiny, sexy or will make me look like Kate Beckinsale and I’ll buy buy buy!

The fact that I’m not always happy about the product once I’ve got it and used it is irrelevant to the advertiser, their job is already done. Bravo dear advertiser.

I'm Hannah from yourVA, Virtual Assistance. I provide professional, administrative services on a freelance basis to clients from across the UK. As a VA my services afford clients the time to focus on their business. My services range from PA services, administrative support, e-marketing and event management. This includes anything from inputting data and document formatting to organising a gala dinner. Being virtual means I can work with clients, their team or suppliers anywhere in the World and I do this for clients in a variety of sectors, from photographers to business consultants. I love writing blogs for Lobster, so I hope you enjoy them!

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