‘Share A Coke’ campaign …Coca Cola, a marketing genius!!!
We’ve all seen peoples faces light up when they find the holy grail, the thing they’ve been looking for…their name on a Coke bottle.
This short video explains how Coke Australia wanted to reconnect with consumers in a personal way, but that could be a wide spread campaign. Now, you may not have the same budget as them, but it’s definitely food (or drink) for thought about unique ways you can reconnect with your customers.
Drink up the creativity!
