Reaching out to customers and potential customers via email has really changed how marketing and sales approach their jobs. It’s difficult when you can’t sit across a table from someone and gauge their body and facial reactions. It’s also difficult when you can’t just...read more
Conversion rate can be defined as the percentage of visitors and users who carry out a desired action on a webpage. Optimization of this conversion rate increases the percentage of these visitors who eventually become customers. However, it doesn't just stop there....read more
As providers of Social Media Marketing services, we're always looking for great resources to help our clients to manage their own social media marketing. The more we can help you to achieve success on your own social media channels the more you'll think kindly of us...read more
You’re a neophyte in the business arena. But even if you’re still new, you’re willing to look for ways on how your business can gain customers and earn a profit. You think that there are many approaches on how you can level out the playing field – and one of these...read more
Content isn’t the king; it is the kingdom. And to run the kingdom smoothly we need to use tools that suffice the purpose hassle free. It is also about collaborating with other aspects of marketing which streamlines the overall process. With rapidly growing...
Drupal is a highly admired content management system (CMS), which is open source and has the global popularity of its wonderful features and functionality. There are millions of web pages already created on this platform in all domains like education, healthcare,...read more
If, like me, you're old enough to remember the Year 2k Bug you're probably also going through a lot of deja vu at the moment - the fuss around GDPR seems very familiar to the over excitement that was caused by the Y2K bug (remember the worry that planes would start...read more
Businesses know that it is important to have a website, but they do not know why though. Whether you have a website or not, it is imperative you find out why a functional website is necessary for your business in the long run. In the event that you know as to why a...read more
Building a brand is one of the toughest things to do. With numerous challenges and related market dynamics, the process is complex. But the fact is brand building is the most viable strategy, which you cannot avoid. Still not convinced? Read on to know why building...read more
More and more businesses are going from brick-and-mortar to the digital space. As more consumers turn online for their shopping, it’s no wonder so many businesses are jumping on this online trend. Having an online business is easier today than ever before, but there’s...
A key selling point of the franchise model is that it lets you access the power of a major brand to help create your own business. But just because you have a commercial giant behind you it doesn’t mean that you can count on their name to build your own success; you...read more
Google has recently revealed that at least 20 percent of searches are voice searches, with this percentage expected to increase significantly within the next half-decade. Well, this makes a lot of sense since it is easier to ask than to type your query into a search...read more