Online Marketing Blog

Regular advice, tips, inspiration and much more for your online marketing

5 Small Business Growth Strategies For 2017

Successful small businesses and startups don't reach a pinnacle of growth by luck alone. The best small business marketers know that success and growth are a result of tactfully implementing the right strategies at the right time. Since these little companies have...

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How To Perform A Website Audit

When you've been building websites for as long as we have (since the late 90's for me) you get an instinct for what to look for in a website but it's always handy to have a reminder to make sure you don't miss anything. Websites have become very technically...

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What Are The Pros And Cons Of Working From Home?

Are You Disciplined Enough To Work From Home?  One of the benefits of building websites is being able to do it from anywhere as long as you have a computer on hand. Working remotely would be easy for someone who builds websites, but whilst there are positives to being...

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How To Find The Time To Write Your Latest Blog Post

Ok, this is most definitely a "do as I say, not as I do" post. I'm currently finding it very tricky to balance project work (you know, the stuff that I can invoice for) with marketing Lobster but if I face the truth, my lack of blogging time is really down to my own...

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115 Facts You Never Knew About Social Media

There are millions of people around the world that log into social media accounts every day. People use different social media platforms to communicate with one another, shop, look for employment, and keep up to date with current affairs. Social media platforms have...

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Using Images To Boost Social Engagement

If you have one (or many) presence on social media, then you know how hard it is to measure connection. Do your posts matter to your readers? Or, are advertisements on social media the only real way to get a return on your efforts? The answer is a resounding no: While...

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5 Points To Consider In Naming Your Business

Aside from the legal aspects in choosing a name for your business, there are other factors which need to be considered in coming up with the right name. A name is very powerful – it can either give your business a good start or it can give your business a funny story...

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Content Is Still King In 2017

For internet users that are looking for specific information on a product, service, or even a medical problem at one time was losing faith in the search engines. At one time, most search engines used keywords to rank websites, therefore, many webmasters and SEO...

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