I recently attended the Gwent Business Women’s Network where they had a great design agency (Dirty Little Serifs) come in to talk to us about branding. There was a big mixture of businesses in the room; those with a lot of #business experience, those with only a few months worth, but we all had our issues when it came to branding.
The newer businesses were definitely focused more on the logo side of things, what it should look like, how many colours etc, where as those who were longer established seemed to focus on branding as a whole. ‘How do I get my brand to be the same throughout my whole business?’. ‘Should I have branding guidelines written down, or be […]